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N° 06 / Raiffeisen

Lead visualizer for Raiffeisen’s WIR campaign.

Lead visualizer on Raiffeisen’s WIR brand campaign. Months of iteration from rough direction to a film matching the director’s vision.

Client
Das Rund
Year
2022
Role
Lead Visualizer · Motion · 3D
Tags
Campaign · Motion · 3D
REC · MP4 · 4K
CASE 06 / CAMPAIGN MP4 · 4K YOUTUBE · tm-3slem8Zo
Context

Raiffeisen’s WIR brand campaign needed a film. The brief came in as rough direction and a color palette. Everything else had to be built from there.

Idea

Translate the director’s vision into a visualized film, refined round after round until the look matched.

Execution

I led the visualization over months of rounds with the director. Nearly all of the work solo, with specialist support on heavy simulations and the Unreal virtual environment. Closed as a 30 second brand spot.

Impact

Aired as Raiffeisen’s WIR campaign across Austrian channels. The vision landed after months of iteration.

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